When “Local” Artisan Spirits Aren’t
From the Atlantic comes a story about urban distilleries who play up their “localness” but are really just bottling bulk, industrial spirits. Eighty one craft distillers opened last year so there’s bound to be some pretenders.
See: When That ‘Local,’ ‘Craft’ Liquor You Pay Big Bucks for Is Neither
If this guy thinks this is a problem in the spirits industry he ought to take a look at the wine industry. Last time I went to the liquor store nearly 7 in ten wines were labeled with the old “cellered and bottled by,” or the “vinted and bottled by” monikers. Lots of wineries that really aren’t. Pretenders is the polite way to describe them, I have a more appropriate term but I don’t think you would print it.
All Midwest Wine Press winery profiles are about wineries that grow grapes or make wine themselves. In the Midwest, we don’t have enough locally grown grapes to meet demand so some bulk wine is a necessity. The solution? Plant more wine grapes.
I disagree, the real problem is “Virtual Wineries”. If the actual wineries would not participate with these “brokers” there would be plenty of grapes in the Midwest to be produce and bottle accredited winery brands.
It is not a shortage of Midwest grapes, some winemakers prefer to use or blend other regions grapes for their product.
How do we go from the focus of the art and science of winemaking in the Midwest, to whiskey from the Atlantic? Appears your mission has an identity crisis.
We have been covering artisan distilling since inception; more wineries are adding spirits. We also cover ciders, but thanks for keeping us on mission. No beer coverage, promise.
I am not the one that put it print, you did. Since you have covered most alcoholic beverages (and regions) why not include beer and provide a national breakdown. Sounds good to me!